Questions? Reach a real person:

Terms of Service

Last updated: July 2026.

These terms apply when you use the Pup Class website or purchase a program. By using the site or buying from us, you agree to them. Questions? Email [email protected].

1. Who you're dealing with

Pup Class programs and content are provided by Desert Lakes Group, OÜ, a digital education business registered in Estonia (European Union), operating under the brand name "Pup Class."

2. What we sell

We sell digital dog-training programs: audio lessons, written protocols, and printable workbooks delivered online. They are educational materials, not a substitute for professional veterinary or behavioral care.

3. Not veterinary or behavioral advice

Pup Class publishes educational information based on published research. It is not veterinary or professional behavioral advice. For any serious or urgent situation — including aggression, severe anxiety, or sudden behavior changes — consult a qualified veterinarian or certified behaviorist.

Biting and aggression disclaimer. Our programs address mouthing, nipping, and bite-inhibition gaps in dogs of any age. They are not designed for dogs with a clinical aggression diagnosis, a bite history involving puncture wounds or broken skin inflicted on people or animals outside of play, or escalating fear-based aggression. If your dog has bitten or is at risk of biting in a way that causes injury, consult a certified veterinary behaviorist (DACVB or ACVB-certified) in person before relying on any self-guided program. We do not and cannot guarantee that any dog will not bite, and we accept no liability for bites, injuries, or damages arising from the use of our materials. By purchasing or using our programs you acknowledge that dog training involves inherent risk, that outcomes depend on your individual dog and your consistent application of the methods, and that Pup Class is not liable for any injury to persons or animals.

4. Prices, VAT and OSS

Prices are shown in the currency listed at checkout. For customers in the European Union, prices include VAT where applicable. As an Estonian business we apply VAT under the EU One-Stop-Shop (OSS) rules: below the EU-wide distance-selling threshold we charge our home (Estonian) VAT rate; above it we charge the VAT rate of your country of residence. The applicable tax is shown before you pay and itemised on your receipt.

5. Instant access and waiver of the EU 14-day right of withdrawal

Our programs are digital content supplied immediately upon purchase.

For EU consumers: Under Directive 2011/83/EU (Article 16(m)), you have a statutory 14-day right to withdraw from a distance contract for digital content. However, this right is lost once delivery of the digital content begins with your prior express consent and your acknowledgement that you thereby lose your right of withdrawal. At checkout we ask you to tick a box confirming both. If you do not consent, we cannot provide immediate access and you retain the 14-day withdrawal right — but delivery will be delayed until the withdrawal period expires.

For US consumers: There is no federal statutory cooling-off period for digital goods purchased online. Your refund rights are governed by Section 6 below.

This statutory waiver does not affect our voluntary 30-day money-back guarantee described in Section 6.

6. 30-day money-back guarantee

Separately from any statutory right, we offer a 30-day money-back guarantee on every program. The terms differ by product tier:

6.1 Starter programs (priced under $10)

For starter-tier purchases (any program priced under $10), we offer an unconditional, no-questions-asked full refund within 30 calendar days of purchase. Email us or use the refund request form — no questionnaire or justification required.

6.2 Standard programs ($47 and above)

For programs priced at $47 and above — including all front-end programs ($47), the Behavior Architect ($397), and the Good Boy Vault ($497) — we offer a full refund within 30 calendar days of purchase under either of the following conditions:

(a) Low-usage refund. If our records show you accessed fewer than 25% of the program's total lessons or content modules, we will refund you in full upon receipt of a completed refund questionnaire. No further justification is required.

(b) Good-faith-effort refund. If you accessed 25% or more of the program's content, you may still receive a full refund if you demonstrate that you applied the methods described in the program in good faith and they did not produce the expected results. To qualify, you must:

  1. Complete our refund questionnaire, which asks: which lessons you completed, which protocols you applied, for how long, and what happened.
  2. Provide reasonable evidence of effort — such as a written summary of your training attempts, training-log entries, a short video, or comparable documentation showing you followed the protocols as described.

We review each submission individually and in good faith. If the evidence shows a genuine attempt to use the methods as taught, we process the refund. We do not require perfection — we require honesty.

6.3 How we measure usage

We maintain access logs, delivery records, and content-engagement data for every customer account. These records document which lessons were accessed or downloaded, when, and from which device. We use this data to determine whether the 25% threshold in Section 6.2(a) applies. This data is processed in accordance with our Privacy Policy.

6.4 Refund processing

Approved refunds are issued to the original payment method within 5 business days. You will receive a confirmation email when the refund is processed.

6.5 What happens to access

Upon refund, access to the program materials is revoked. Any principles or techniques you learned through the content you consumed remain yours — we cannot and do not attempt to reclaim knowledge.

7. Acceptable use

The materials are licensed for your personal use. Please don't copy, redistribute, resell, or publicly post them. Accounts and access may be suspended for sharing or abuse.

8. Liability

We provide the materials in good faith and to a reasonable standard, but outcomes depend on consistent application and your individual circumstances. To the extent the law allows, our liability is limited to the amount you paid us. Nothing here limits liability that cannot lawfully be limited.

9. Dispute resolution

If you are unhappy with the outcome of a refund request, you may contact us at [email protected] to discuss further. EU consumers retain the right to use the European Commission's Online Dispute Resolution platform and to lodge a complaint with their national consumer protection authority. Nothing in these terms restricts your statutory rights.

10. Changes and governing law

We may update these terms; the date above shows the latest version. These terms are governed by Estonian law, without affecting any mandatory consumer protections of your country of residence.